by Jamila Jones | 11 Aug 2024 | Branding
Today, we’re looking into customer segmentation, It’s a great way to make your marketing more effective. If you’ve been keeping up with my series on understanding your target audience, you already know how important it is to define your ideal customer....
by Jamila Jones | 11 Aug 2024 | Branding
Creating a well defined customer persona is vital for successful marketing, especially for us as Muslim businesswomen. A persona goes beyond just demographics like age, gender, and location. To truly connect with your audience, you need to understand their core...
by Jamila Jones | 25 Jul 2024 | Branding
Understanding who your potential customers are (target audience analysis) is really important for your business success. Why does it matter? Well, when you know more about who you’re talking to, you can then adjust your content and marketing to really connect...
by Jamila Jones | 25 Jul 2024 | Branding
Getting to know your target audience in marketing is essential for any winning business strategy. It’s not just about who they are but also what they need and how you can serve them better. Simply put, your target audience is the group of people you’re aiming to...
by Jamila | 20 Jun 2024 | Branding, Website
When picking images for your website, you can go with custom shots or grab some free stock images UK. Really, if you want your site to look good and trustworthy, it’s important to use high quality images. They not only catch the eye but also make your site look...
by Jamila Jones | 25 Aug 2023 | Branding
Recently, I have been on a transformative journey, both personally and professionally with branding and design. In this blog post, I will be sharing with you the recent change I made to my website, and how this change has allowed me to connect more deeply with...