How to Identify and Develop Your Customer Persona

How to Identify and Develop Your Customer Persona

Creating a well defined customer persona is vital for successful marketing, especially for us as Muslim businesswomen.  A persona goes beyond just demographics like age, gender, and location. To truly connect with your audience, you need to understand their core...
How to Define Your Target Audience in Marketing? 

How to Define Your Target Audience in Marketing? 

Getting to know your target audience in marketing is essential for any winning business strategy. It’s not just about who they are but also what they need and how you can serve them better. Simply put, your target audience is the group of people you’re aiming to...
Personal vs. Free Stock Images UK, What’s Best?

Personal vs. Free Stock Images UK, What’s Best?

When picking images for your website, you can go with custom shots or grab some free stock images UK. Really, if you want your site to look good and trustworthy, it’s important to use high quality images. They not only catch the eye but also make your site look...
Why I Created the Easy Access One Page Website 

Why I Created the Easy Access One Page Website 

As Salaam Alaykum to all my sisters out there. It’s Jamila here, and I’m bursting to reveal the story and passion behind one of my creations. The Easy Access One Page Website. I remember the early days of my entrepreneurial journey like it was yesterday. Back...
Conduct Website Audit and Optimise for Success

Conduct Website Audit and Optimise for Success

Imagine your website as a home. You love it, but every home needs repairs and maintenance, right? That is why you should conduct a website audit. Just like how you would carry out repairs and improvements, a website audit helps you uncover areas that need a little TLC...
My Top 5 Website Conversion Rate [Secrets]

My Top 5 Website Conversion Rate [Secrets]

If you’re running a business website, then you’re probably always looking for ways to increase your website conversion rate right? After all, a higher conversion rate means more leads and sales, and who doesn’t want that?  While there’s no...